Skincare

How to use a hydrating face mask, and how often

By the LÉRA team · · 2 min read

Red Tea Mask on a scattering of loose red tea leaves

The short answer

Apply a hydrating rinse-off mask to clean, dry skin in an even layer, avoiding your eyes. Leave it on for the time on the pack (most rinse-off masks are 10 to 20 minutes), rinse with lukewarm water, and follow with your usual moisturizer. Use it whenever your skin feels tight or tired; hydrating masks are gentle enough that there's no need to ration them.

Step by step

  1. Cleanse and pat your skin dry.
  2. Apply an even layer, avoiding the eye area and your lips.
  3. Leave it on for the time on the pack.
  4. Rinse thoroughly with lukewarm water. Hot water feels nice and dries skin out.
  5. Follow with your usual serum and moisturizer while your skin is still slightly damp.

How often should you use a hydrating mask?

As often as your skin likes it. Hydrating masks are gentle by design: unlike exfoliating or clay masks, they don't need rationing. Many people settle on two or three evenings a week, or the night before something.

What makes a mask hydrating

  • Humectants such as glycerin, betaine and hyaluronic acid, which help skin hold on to water.
  • Soothing extracts such as centella asiatica.
  • Barrier support from ingredients like niacinamide.

What's in the Red Tea Mask

The Red Tea Mask layers three forms of hyaluronic acid with glycerin and betaine, 2.3% niacinamide and a stabilized vitamin C (3-O-ethyl ascorbic acid), finished with tremella (snow mushroom), centella asiatica, rose water and red and green tea extracts. It's a 100 ml tube. If you've heard you shouldn't mix niacinamide and vitamin C, you can.

Rinse-off, sheet or sleeping mask?

  • Rinse-off masks go on, stay for a set time and come off with water.
  • Sheet masks are a single-use fabric soaked in serum, peeled off after a while.
  • Sleeping masks stay on all night, like our lip sleeping mask does for lips.

Questions people ask

Do you wash off a hydrating face mask?

Rinse-off masks, yes: rinse with lukewarm water after the time on the pack. Sleeping masks are left on overnight instead.

Can I use a hydrating mask every day?

Hydrating masks are gentle, so if your skin likes it, yes. Most people find two or three times a week is plenty.

Should I moisturize after a face mask?

Yes. Moisturizer helps hold in the water the mask added, especially in dry weather.

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